The United States has a chaotic sports environment with competing interests that often work in opposition when it comes to providing opportunities for physical activity and athletic development.  There is no unified, comprehensive, integrated strategy or organization that links the playground to the podium.

In order to address this issue, the first steps have been taken, most notably by the Aspen Institute’s Project Play.  The seminal Project Play report, Sport for All, Play for Life: A Playbook to Get Every Kid in the Game puts in one place strategies that can help provide the opportunity for all youth in America to be physically active through sports

The Youth Sport Project (YSP) is an independent activation of the concepts, and ideas of the Aspen Project’s Project Play meetings and reports.  Using the eight “Plays” as a guide, the Youth Sport Project is working in each state to bring together the municipal sport organizations, schools, youth sport clubs, parents and coaches to provide the resources to improve sport participation and physical activity in the US.

Beginning in Illinois and now being activated in Colorado, we are a “boots on the ground” effort activating Project Play’s vision for giving every child in the country the chance to be active through sports. If you want to become part of the team or support the efforts of the Youth Sport Project in your community and state contact us.